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Remember This When Building A New Site - Beginners Guide
I recently helped my mom to launch a website (www.mom2me.com) to publish some of her recipes and it was probably the best wake up call I have had this year. It dawned on me that I actually do not know nearly as much as I thought I did. In fact it was evident that some things are best left to the experts. However, what I did do was keep a record of what went wrong and believe me when I say it was quite a record! Herewith then, a couple of things that you might want to remember or pay attention to, should you ever launch a new site. Some of these items may seem trivial, but I think this should be a basic check list for all new sites. All of the items below turned out very important in creating a site that is Search Engine friendly and will hopefully get you good placement! 1. Define the purpose of your web site. It could be something as simple as "I want to sell my 5 products through my web site" or "I want to create a site where my organization members can get a schedule of events and view our employee handbook through a password protected area." You can and will most likely refine your definition as you go but make sure you have some clear direction. This was exactly what happened with Mom2me.com! 2. Define your keywords. This is probably the most important aspect of starting any site and you should really spent some time on this. I made use of two great sites to help this. Have a look at OneLook Reverse Dictionary and Wordtracker! 3. The new sites' URL. You have to ask yourself the following questions: ? Does it contain your Keywords? (in the case of http://www.mom2me.com not! - Oops) ? Is the URL to long? (In this case no, I don't think so) 4. Check the page title. Does the page title contain your keywords? This is very important for good Search engine placement. Also make sure that it is not to long. 5. Check the Description tag. Does this contain your keywords and is it too long? As you may notice there is a bit of a trend here. 6. Check the Keywords Tag. Once again, does it contain all your keywords and in order of importance and relevance? Always try to place the most relevant keywords first and never, ever place any irrelevant keywords. This does actually negatively affect your rankings! 7. Make use of ALT Text. Always try to make use of your keywords in the ALT text of images on your site. Not only does it help people that can't display pictures, but it also increases the occurrence of your keywords on the site and we all know what that means! 8. Check your body text. You guessed it! Does it contain enough instances of your keywords? You should also consider the following: ? Does your body text contain enough content? 9. Linking pages. Do all pages in your site link to each other? It has been said that you should be able to access every single page within the site with no more than two clicks. I don't know if this is strictly correct, but the principle is definitely sound! 10. Promoting your site. The old adage "We have built it, so they will come" does not hold true in this scenario. We really have to promote our site and make sure that we will get the visitors. Here are a couple of things that you should ask yourself: ? Does the site have a site map? (Something I still need to do for mom2me.com) Lastly, you might also want to look at the following site I stumbled across. If you have a brand new site and want to attract attention to it, have a look at www.Trafficswarm.com! I don't know if the traffic generated through it is really any good, but it does get you a couple of clicks! I really wish you all the best in your efforts in getting that new site up and generating traffic. If you have any questions, I will gladly help where I can, but as I recently discovered, I am by no means an authority! Sometimes it is worthwhile to call in the cavalry! (Professionals) Werner Coetzee
MORE RESOURCES:  Yahoo! News Search Results for website design Yahoo! News Search Results for website design • Website sells Shariah-approved sex aids to Muslims The El Asira home page is a discreet design with two simple links for men and women. The only clue to its content are the small blue and pink hearts at the top of the page. • New Web Design For Miller's Buggy Line Tours Digital Hill announces the launch of a new web design for Miller's Buggy Line Tours of Shipshewana, Indiana. This new website for the Shipshewana area business includes a photo gallery, and a CMS editor allowing for easy content editing and creation of both main and sub categories. The new web design gives Miller's Buggy Line Tours the website control they need to easily manage their website and ... • Website Provides New Access to Denville?s North Jersey Design Center for Impl... Cosmetic Dentists Daniel Orellana, DDS and William Johnson, DDS have provided North Jersey residents new access to their state of the art offices with the launch of their new website designed by Roadside Multimedia. • Avery Graphics Design 66 Challenge Contest Winners Announced Painesville, OH Three designs have crossed the finish line and are in the winners circle of the Avery Graphics Design 66 Challenge. Salute the Soldiers by Daniel Wayne Logue was selected as the winning design, chosen by NASCAR Nationwide Series driver Steve Wallace, the Rusty Wallace Racing team and sponsor 5-Hour Energy. More than 120 entries from across the United States and Canada were ... • Tampa Web Development Firm Bayshore Solutions Launches the Flatwoods Consulti... Bayshore Solutions is proud to announce the launch of the Flatwoods Consulting Group Inc. (Flatwoods) website. The Tampa Web design for the ecology and environmental consulting firm website is based on natural photo images and colors portraying a modern look and consistent branding message. |
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