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Ten Ways NOT to Set Up a Website-based Service Business

1. As the first step, "Hire a web designer."

First create a storyboard of your website, based on your strategy.

2. Focus on graphics, typefaces and colors.

Focus on potential clients and customers.

3. Avoid anything that has to do with "strategy."

Spend more time on strategy than on website design.

4. Rely on your web designer for all the updates.

Only if your designer is also your significant other! You may need to make changes as often as once a day. Even if you have infinite financial resources, your designer may not have infinite time for you.

5. Avoid learning HTML.

You need a smattering of HTML even if you use a package. If something goes wrong, you'll save time if you can take a quick peek at the source code.

6. Take a course in web design after your site has gone public.

You may not need a course. Begin with a practice website, using a free package like Netscape's Composer, or PageMill, which has been bundled with iMacs. Most ISP's offer free websites for personal use. Don't use the "quick design" option: Write your own code and practice uploading!

7. Rely on submitting your name to search engines to generate traffic.

Supplement by submitting content to popular sties.

8. Refuse to pay for a pro to help with writing web content. If your strength lies in pictoral or oral communication, get help! Words count.

9. Ignore your competitive websites.

Don't steal what's copyrighted, but learn from everybody else.

10. Create a concept that requires more than three sentences to explain.

You're lucky if your audience listens beyond the first sentence. I offer one-to-one consultations for anyone considering starting a business.

About The Author

Cathy Goodwin, Ph.D., is an author, speaker and career/business consultant, helping midlife professionals take their First step to a Second Career. http://www.cathygoodwin.com.

"Ten secrets of mastering a major life change" mailto:subscribe@cathygoodwin.com

Contact: cathy@cathygoodwin.com 505-534-4294

MORE RESOURCES:

website design - Yahoo! News Search Results
website design - Yahoo! News Search Results

• Elliottsweb, a Chicago Website Design Company, Welcomes Its Newest Internet M...
CHICAGO, IL-- - Elliottsweb, a Chicago website design company, would like to kindly welcome its newest website design and search engine optimization clients:Kurt Hermanni is an experienced Miami immigration ...
• GiftCards.com Releases New Site Design
PITTSBURGH, Feb. 3, 2012 /PRNewswire/ -- GiftCards.com is excited to announce the release of their new website re-design at www.giftcards.com . The new layout is designed to provide easier access to all ...
• Roadside Multimedia Announces the Launch of FastTrak Dental Website Design
Roadside Multimedia is thrilled to introduce FastTrak, a new dental website design option for those who may not be in the market for a fully custom website. These websites will fit the style and budget of many dental practices while still providing the strong online presence needed to promote any business.(PRWEB) January 31, 2012 FastTrak is an exciting new website design option from Roadside ...
• Long Island Web Designers, Benjamin Marc Recently Launches New Webpage Explai...
Long Island Website Design Company Benjamin Marc explains a step by step process to design & development.Lake Grove, NY (PRWEB) February 01, 2012 Long Island Web Designers, Benjamin Marc recently launches new webpage explaining step by step what to expect when hiring them.The new web page starts off explaining the process of being a new client of Benjamin Marc. It always begins with a free ...
• Page 1 Solutions Promotes Three Employees within their Website Design and Dev...
Page 1 Solutions recently promoted three of their employees to new positions within their design and development department.Golden, Colorado (PRWEB) January 31, 2012 Page 1 Solutions is happy announce the promotion of three of their employees within the company. Tim Hankinson was just promoted to a Website Developer position, Stacey Ball has been promoted to Senior Front End Developer, and ...

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