Home | Site Map

7 Ways to Gain a Professional Online Reputation

A professional online reputation is essential to the flourishing of any business big or small. Many business owners spend countless hours on the core operations of their business forgetting the importance their website has. Having an up-to-date website with a professional appearance and easy navigation can make or break a lot of potential business deals. Below are 7 ways you can gain a professional online reputation.

1.) Simple Site Navigation. A site with simple navigation allows customers to focus on the products or information they are searching for. An unorganized site reflects an unorganized business and customers will not trust you with their business.

2.) Up-to-Date Content. Fresh content keeps customers coming back time and time again. If customers feel they are viewing the same content and products, why should they return to your site?

3.) Fixing Broken Links. Broken links occur constantly as external links change. Creating a system for checking links is essential to a professional online appearance. Customers visit your site when they believe you to be a reliable source of information.

4.) Page Additions. Continually adding new pages to your website such as employment opportunities, new staff changes, press releases, new services or products and newsletters, keeps customers coming back. Customers are always interested in what's going on with your company.

5.) Fast and Reliable Online Contact. Responding to online inquiries quickly establishes trust with potential and existing customers. Customers who wait for days for a response to a simple question will take their business elsewhere.

6.) Offering a Guarantee or Promise. One sure way to build customer loyalty and trust is by providing a guarantee or promise of your service or product. Customers want to know they can put their trust in you and rely on you when needed.

7.) Individualism. Every individual is unique, likewise, every company is unique. Customers want (and need) to be treated like they are unique. Your online services and products should reflect a willing to be flexible and make changes for those unique customers.

Implementing these 7 changes on your website will not only ensure customer loyalty but also an increase in sales. Customers need to know you are fast and reliable. A professional online reputation will ensure just that!

You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated.

Christine Boak is the owner of Rapid Fast Updates. She works with small-to-medium sized businesses to obtain a professional online reputation through her web maintenance and redesign services. Visit her site to find out how you can earn FREE web maintenance services at http://www.rapidfastupdates.com or Christine@rapidfastupdates.com.

MORE RESOURCES:

website design - Yahoo! News Search Results
website design - Yahoo! News Search Results

• Elliottsweb, a Chicago Website Design Company, Welcomes Its Newest Internet M...
CHICAGO, IL-- - Elliottsweb, a Chicago website design company, would like to kindly welcome its newest website design and search engine optimization clients:Kurt Hermanni is an experienced Miami immigration ...
• GiftCards.com Releases New Site Design
PITTSBURGH, Feb. 3, 2012 /PRNewswire/ -- GiftCards.com is excited to announce the release of their new website re-design at www.giftcards.com . The new layout is designed to provide easier access to all ...
• Roadside Multimedia Announces the Launch of FastTrak Dental Website Design
Roadside Multimedia is thrilled to introduce FastTrak, a new dental website design option for those who may not be in the market for a fully custom website. These websites will fit the style and budget of many dental practices while still providing the strong online presence needed to promote any business.(PRWEB) January 31, 2012 FastTrak is an exciting new website design option from Roadside ...
• Long Island Web Designers, Benjamin Marc Recently Launches New Webpage Explai...
Long Island Website Design Company Benjamin Marc explains a step by step process to design & development.Lake Grove, NY (PRWEB) February 01, 2012 Long Island Web Designers, Benjamin Marc recently launches new webpage explaining step by step what to expect when hiring them.The new web page starts off explaining the process of being a new client of Benjamin Marc. It always begins with a free ...
• Page 1 Solutions Promotes Three Employees within their Website Design and Dev...
Page 1 Solutions recently promoted three of their employees to new positions within their design and development department.Golden, Colorado (PRWEB) January 31, 2012 Page 1 Solutions is happy announce the promotion of three of their employees within the company. Tim Hankinson was just promoted to a Website Developer position, Stacey Ball has been promoted to Senior Front End Developer, and ...

RELATED ARTICLES

How to Maximize the Value of Every Visitor to Your Website
While most marketers are beginning to understand the critical importance of maximizing conversion rates, few are tracking or working to maximize another critical measurement of website effectiveness.Visitor value?Visitor value is simply a representation of how much money you make per visitor to your website.

Is Your Web Site Talking to Your Customer?
A while ago one of my clients approached me and mentioned that they were experiencing a serious problem with customer registrations (obtaining customer names and e-mail addresses), on their web site. They still had a lot of traffic, but were finding that the ratio between traffic and registrations had been dropping steadily.

New Years Resolutions: Is Improving Your Website One of Them?
With the New Year upon us yet again, it's time to prepare for the successes of 2005. Did you watch with envy last year as your competitors dominated your industry? Do you think your site is doing just fine because no one has ever called to complain? Well here's some food for thought: 96% of all prospects will click over to your competitor if they encounter a problem on your website.

Launch Your Own Website Today - Its Easier Than You Think!
Thousands of people are now making a living online and the opportunities are abundant as the Internet continues its growth. An added benefit of running an Internet business is that you can usually start one part-time while you maintain your job and steady income.

10 Simple Steps: Its Magic If You can E-Mail You can Update Your Web Page Dynamically
Dynamically Update Your Web Pages Via E-MailIf you can Send an E-Mail you can Dynamically update Your Web Pages. Following a few simple Steps and the Power of Blogs you can Mail in your Web Page Updates anytime you want too.

A Website Is Not Enough
Your ObjectiveYour small business needs an appealing and professional website but that is just the beginning. If no one visits your website and -- more importantly -- if it does not bring in new customers and allows you to sell more to your current customers, then your site is not effective.

Improve Conversion Rates - Effective Content
Your site is fast and getting traffic, but conversion rates are disappointing. You may have problems with the tone of your contentDo You Believe?You must have passion for the product or service you are providing.

Your Biggest Mistake When You Create a Website?
--------------------------------Why Should You Create a website?--------------------------------A. What do you want when you create a website?B.

Successful Web Development: 10 Key Elements
There are many elements that are key to successful web development. There is no arguing that elements of talent such as graphic design, writing, and technical expertise are important.

A Network Of Web Sites Is Not Enough!
The big thing these days is your ability to capture the market. So how do you do that?Do you.

Making Your Websites More Compelling
The Internet is a remarkable publishing medium. With just a little effort, you can make your web pages visually irresistible by playing with color, shapes and text.

7 Ways to Gain a Professional Online Reputation
A professional online reputation is essential to the flourishing of any business big or small. Many business owners spend countless hours on the core operations of their business forgetting the importance their website has.

The Problem with Automated Accessibility Testing Tools
An automated accessibility tool is a piece of software which can test a web page, or even an entire website, for accessibility. Automated accessibility tools are useful because they can save you a huge amount of time.

Beware the Software Siren
I've heard several prominent web marketers mention in their classes and public forums how easy it is to create your own software. Why, all you have to do is run over to Elance.

Web Development Processes and Technical Environments
The process of Web application development is critical to the success of web-based projects. The proper processes can not be enforced unless technical environments are properly setup.

Why to Have a Website for Your Company
After having decided to start a business, the next thing that arrives in your mind is How to market the Product/Service? How to create a brand? How to recruit people? How & where to advertise? etc? Next is creating departments like Marketing, Operations, Advertising, Branding and Human Resource. You need some way to represent each department?For example Human Resource needs a way to represent the company to hire talents, marketing team needs someway to represent products/services, branding team needs a way to represent the company overall.

The Road to Better Results
A lot has changed in the way sites are optimized for search engines since last year. For one thing, Google is not the only search engine worth looking into anymore; Yahoo has definitely managed to take away some of Google's oomph over the past twelve months.

FREE Amber Alert Tickers for Your Website
Project Safekids provides webmasters a valuable tool which could save a child's life. Add our Amber Alert Ticker to your website today.

Product Promoting: Getting The Response
When you publish a content site there are times when affiliate products are not the only products you want to recommend.Situations when you'll find you'll want to promote a non-affiliate businesses' product(s).

Why Is No-one Buying From My Website?
Are you, like many other website owners, frustrated at the amount of time, effort and money you've put into your website, only to see few or no sales?Like most business owners, you probably know your products or services inside out; you know the benefits of them, and what they can give to other businesses or consumers. And you probably paid good money for a website to promote them.